http://brandreputationmanagement.horseeyejack.com Online Identity Management And Search Engine Reputation Management Ideas Tue, 26 Aug 2008 17:08:48 +0000 http://backend.userland.com/rss092 en Submitted By: Penny Sansevieri A few weeks ago I had an author call me in a blind panic - someone had reviewed her book online and it wasn't good, in fact it was downright nasty. She was horrified, and the worst part, there was very little she could do. It wasn't ... http://brandreputationmanagement.horseeyejack.com/2008/08/23/be-there-or-be-talked-about-managing-your-reputation-online/ Author: Ismael D Tabije Online Reputation is the art and science of managing communications between an organization and its key public to build, manage and sustain its positive image. It comprises of the activities and policies used to create public interest in a product, person, idea, institution, or business establishment. By its ... http://brandreputationmanagement.horseeyejack.com/2008/08/17/public-relations/